Véronique Arsenault

Founding President

Véronique, Exponentiel Conseil’s president and founder, is a seasoned, respected businesswoman with strong entrepreneurial instincts. With an innate understanding of the realities faced by companies large and small, she is quick to assess the stakes of any situation and can articulate a comprehensive, strategic vision in support of an organization’s business goals.


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A team player with a positive outlook, Véronique has almost fifteen years’ experience in management and communications in a wide range of settings, many of them growth situations. After she graduated from Université du Québec à Montréal (UQÀM) in public relations, she entered the world of large corporations, associations and consultants, where she acted as an advisor to entrepreneurs and senior corporate managers. Thorough and attentive, Véronique displays tremendous agility, both as a team player with her clients, and while continuously seeking to identify the best possible pathway to project success.

Known for her leadership and sensibilities, Véronique founded Exponentiel Conseil in 2015 with the desire to help her clients capitalize fully on their communications and public relations efforts. She has since guided executives and managers in communications with their employees during times of change or merger/acquisition, in market development, in expertise positioning and outreach, as a reputation manager, and in public positioning.

Deeply involved in the community, Véronique is the initiator and cofounder of the Breakfast Club of Quebec’s business succession committee, whose mission is to extend the Club’s reach to a new generation of business leaders as well as contribute to fundraising.